Everybody has heard the term work-life balance before but now there is a rising trend called work-life integration. What do you think is the difference between work-life balance and work-life integration? For those of you who do not know the answer, let’s look at what these terms actually mean and then, you can decide which one works better for you. Work-Life Balance: Work-life balance assumes that you have a fine line between your work responsibilities and your social/family life. People who favor this trend suppose that you work from 9am to 5pm at the office leaving your other responsibilities behind and after 5pm, you stop replying work related messages or stop taking calls from work and only spend time with your family and friends. Therefore, you have a balance between your work and other responsibilities. Also, when you take time off for vacation, you really make a vacation and do not answer anything work related so your mind can refresh. Work-Life Integration: Work-life integra..
For years groups on social media have been a hub of activity, especially for brands. These are a great a place for your personal brand to share helpful information and for networking. Groups can help build your community and create more meaningful social interactions. Many brands and businesses focus on their social network profiles and blog as the main place for activity and content sharing. By engaging in groups that are relevant to your niche you can actually attract new loyal brand followers. Is it still possible to create more engagement and growth through organic reach on social media? The answer is most definitely yes, and the influence from groups is a tremendous asset to that strategy. When you become active in groups your business is building long-lasting relationships. A simple branding image is important if you host your own group, which I highly recommend. Here are a few ways you can leverage these with successful results. The Right Way To Interact With Social Media Gr..
Just two decades ago, finding a suitable job was simplistic. People wrote their own résumés, had them edited by trusted friends, and walked into the interview with confidence about having been for a long time in the previous job that he must have been good at because of a lengthy tenure. Since then, though, the job-finding process has evolved dramatically. In the current job market, where competition is the modus operandi, job seekers must excel at everything they do. Otherwise, they will be outshone by others. Finding a job nowadays—in this era of specialization—one must excel in the following three areas. The Résumé Endless articles and books have been written about how to create a winning résumé. They were written by experts of course. But are you an expert at writing your own résumé? Are you that good that you can read an article or even a book and become able to follow the expert’s advice and subsequently produce a fantastic, exceptional, and outstanding résumé? I think I know ..
If you go to numerous interviews and still being turned down by employers, you may be doing the below interview mistakes. Employers may not be tolerated for mistakes, especially if there are too many applicants for the same position. Therefore, avoid the below common mistakes. Not Dressing Appropriately: Know the dress code of the company you are going to interview with. Although a business attire will be the most appropriate for an interview, sometimes being overdressed may irritate the interviewer. Therefore, research the company culture and dress accordingly. If you don’t want to take any risks, then, it is safer to dress professionally. Remember that a good first impression is the key to get hired and for this reason, your outfit should reflect that you are serious about the job and show the necessary care to yourself. Badmouthing Former Employers: If asked why you left your previous jobs, never badmouth your previous employers or coworkers. Even if you had problems with them, it ..
For entrepreneurs, the elevator pitch is everything. Your digital elevator pitch is your online bio, whether it’s your social media profile or website tagline. What do you do to be sure your online bio captures the essence of your brand? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created tens of thousands of jobs. Learn more at yec.co. 1. Include a Call to Action The biggest mistake that I see entrepreneurs make online, whether it’s social media or a website, is not including a call to action with the relevant contact info. If a call to action with contact details are missing, then that person is missing out on potential leads. – Kristin Kimberly Marquet, Creative Development Agency, LLC 2. Focus on the Main Benefits of Your Business The challenge of an online bio is that you have to compress as mu..
A well-planned mobile marketing strategy is important to building your personal brand online. Leveraging the right features for each social network is also important for visibility and word-of-mouth marketing. Instagram is still one of the top networks today that attracts a larger audience and following online, which makes this a must-engage tool for brands. Posting relevant images and videos in Stories is gaining more traction lately for audiences. Including the right message and relevant hashtags will help your profile get noticed. Here are several ways your brand can stand out from the rest: Advertise your stories – Give your followers a quick glimpse of your product with an image or video and a bold headline — standard advertisements might be overlooked. Ask a pressing question with a specific hashtag to encourage engagement in the comments section. Show a behind-the-scenes glimpse – Quick shots to present a short behind-the-scenes look at your brand is a good way to promote upc..